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"Bill is a sales and marketing race horse and one of those guys that gets it quick"

Multi-Channel Brand Expert

"From start-ups to multi nationals I've built them all"
  • 20+ year CPG Brand sales & marketing executive + 12 year consulting practice 
  • Combined career Brand sales of $1.4+ Trillion USD 
  • Former Vendor Category Captain (CVS/pharmacy, Walgreens and Walmart) that quickly navigates complex supply chains
  • Reputation for quickly delivering planned results through motivating and aligning stakeholders
  • Numerous Sales, Brand and Innovation Awards
  • Hired, Trained and Managed 400+ Sales Pros
  • Extensive Agency, Brand, Celebrity, Influencer, Manufacturing, Retail and Third Party contacts

"The USMCA trade agreement simplifies doing business in all countries. Let me show you how" 

Fast - Easy - Low Cost - Guaranteed

  • Ship/Invoice from your current country to Large Retailers, Small Retailers and Consumers
  • Eliminates the need for new warehouses or distribution partners
  • Enhances relationships with incumbent customers and distribution partners 
  • Full Brand Control. Only sell to accounts that are consistent with your Brand Image
  • Trade in USD and/or CDN funds with all duties, taxes and freight paid to give you a huge selling advantage


35% - 50% less than opening a new warehouse or using a traditional  distributor 


Sell only accounts you want Brand Image - MAP policy  Annual Key Account Plans


100% guaranteed results within 30-days of implementation or I will refund my fees

Case Studies


Created the Babolat Machine Program which grew sales, in a rapidly declining market, expanded retail doors + ensured all-category new product placement.
Worlds #1 Tennis Brand


Expanded channels to include: Automotive, Aviation, Export, Licensing, Marine, Medical, Military, OEM, RV, Sporting Goods, Trucking and World Health Organization.
Worlds #1 Manufacturer


Created and launched the most successful new product in companies history. Year one sales of 11,000,000 units. Developed butane which led to lighter fuel category dominance.
Worlds #1 Lighter Brand 


  • Category Merchandising & Innovation 
  • Highest Performing Vendor
  • Best Industry Sales Force
  • New Product of the Year
  • Best Sales Program
  • Vendor of the Year
  • #1 Selling Product 
  • #1 Selling SKU