"Bill is a sales and marketing race horse and one of those guys that gets it quick"
Multi-Channel Brand Expert
"From start-ups to multi nationals I've built them all"
20+ year CPG Brand sales & marketing executive + 12 year consulting practice
Combined career Brand sales of $1.4+ Trillion USD
Former Vendor Category Captain (CVS/pharmacy, Walgreens and Walmart) that quickly navigates complex supply chains
Reputation for quickly delivering planned results through motivating and aligning stakeholders
Numerous Sales, Brand and Innovation Awards
Hired, Trained and Managed 400+ Sales Pros
Extensive Agency, Brand, Celebrity, Influencer, Manufacturing, Retail and Third Party contacts
"The USMCA trade agreement simplifies doing business in all countries. Let me show you how"
Fast - Easy - Low Cost - Guaranteed
Ship/Invoice from your current country to Large Retailers, Small Retailers and Consumers
Eliminates the need for new warehouses or distribution partners
Enhances relationships with incumbent customers and distribution partners
Full Brand Control. Only sell to accounts that are consistent with your Brand Image
Trade in USD and/or CDN funds with all duties, taxes and freight paid to give you a huge selling advantage
35% - 50% less than opening a new warehouse or using a traditional distributor
Sell only accounts you want Brand Image - MAP policy Annual Key Account Plans
100% guaranteed results within 30-days of implementation or I will refund my fees
Created the Babolat Machine Program which grew sales, in a rapidly declining market, expanded retail doors + ensured all-category new product placement.
Worlds #1 Tennis Brand
Expanded channels to include: Automotive, Aviation, Export, Licensing, Marine, Medical, Military, OEM, RV, Sporting Goods, Trucking and World Health Organization.
Worlds #1 Manufacturer
Created and launched the most successful new product in companies history. Year one sales of 11,000,000 units. Developed butane which led to lighter fuel category dominance.
Worlds #1 Lighter Brand
Category Merchandising & Innovation
Highest Performing Vendor
Best Industry Sales Force
New Product of the Year
Best Sales Program
Vendor of the Year
#1 Selling Product
#1 Selling SKU