“Bill is a sales and marketing race horse and one of those guys that get's it quick" 

Cowboy Cauldron

Developed the Canadian Brand Launch resulting in new B2B, B2C and D2C customers quickly and cost effectively. Client ships & invoices direct from current USA location with no new staff or warehouses at much less than using traditional distribution and supply chain models. Celebrity endorsement ensured national media (TV, Print, Radio, and Social Media) coverage and grew high margin D2C sales. 

Worlds #1 Outdoor Fire Pit & Grill

www.CowboyCauldron.com

Starbucks

Developed and managed the Canadian Brand Launch for the Starbucks Verismo single serve coffee brand. Within 12 months opened all target retail accounts and exceeded client sales and margin expectations.

Del Sol

Developed and implemented the Canadian Brand Launch for Del Sol resulting in full line merchandise (apparel, cosmetic, sunglasses and accessories) presence in 1,400+ stores and exceeding total USA sales. 

USMCA

Formerly known as NAFTA the USMCA allows for manufacturers in USA, Canada and Mexico to ship DDP (delivery, duties paid) directly to B2B and B2C customers without the need for a physical presence in the export country thereby reducing costs and time to market significantly. We have been developing NRI programs since 2009.